Overview

Overview

Overview

Community Building for Small Businesses

Community Building for Small Businesses
B-circle aims to build a community platform for small businesses, enabling them to communicate, collaborate, and share knowledge to drive mutual growth and success.

B-circle aims to build a community platform for small businesses, enabling them to communicate, collaborate, and share knowledge to drive mutual growth and success.

3 Days

3 Days

Design Sprint

UX Design

UX Design

Project Category

Group of 4

Cognizant HFRnD Training

Group of 4

Cognizant HFRnD Training

MY CONTRIBUTION: Need Identification; Secondary and Primary Research; Storyboarding; Visual Design; Prototyping

MY CONTRIBUTION: Need Identification; Secondary and Primary Research; Storyboarding; Visual Design; Prototyping

MY CONTRIBUTION: Need Identification; Secondary and Primary Research; Storyboarding; Visual Design; Prototyping

Defining the Design Sprint Statement

Defining the Design Sprint Statement

Who?

Small business owners who want to learn business and marketing tactics for increasing their revenue

When?

When small business owners are trying to understand market demands and grow their business.

Who?

Small business owners who want to learn business and marketing tactics for increasing their revenue
When?

When small business owners are trying to understand market demands and grow their business.

Who?

Small business owners who want to learn business and marketing tactics for increasing their revenue
Who?

Small business owners who want to learn business and marketing tactics for increasing their revenue

Who?

Small business owners who want to learn business and marketing tactics for increasing their revenue

When?

When small business owners are trying to understand market demands and grow.

When?

When small business owners are trying to understand market demands and grow.

When?

When small business owners are trying to understand market demands and grow their business.

When?

When small business owners are trying to understand market demands and grow their business.

What?

Helping small business owners who are unable to reach a wider audience due to lack of knowledge and experience

What?

Helping small business owners who are unable to reach a wider audience due to lack of knowledge
What?

Helping small business owners who are unable to reach a wider audience due to lack of knowledge and experience

What?

Helping small business owners reach a wider audience despite limited knowledge.

Why?

To sell their products/ services to the users efficiently and grow a profitable business

Why?

To sell their products/ services to the users efficiently and grow a profitable business
Why?

To sell their products/ services to the users efficiently and grow a profitable business

Why?

To sell their products/ services to the users efficiently and grow a profitable business

Opportunity Statement

Opportunity Statement

Opportunity Statement

Opportunity Statement

How might we build a community for small businesses to communicate, collaborate, leverage and share knowledge to grow their business?

How might we build a community for small businesses to communicate, collaborate, leverage and share knowledge to grow their business?

How might we build a community for small businesses to communicate, collaborate, leverage and share knowledge to grow their business?

Sprint Process Overview

Sprint Process Overview

Sprint Process Overview

Sprint Process Overview

A Step-by-Step process to Designing

A Step-by-Step process to Designing
This process outlines key steps to developing solutions for small businesses, from ideation to testing spread across 3 days.

This process outlines key steps to developing solutions for small businesses, from ideation to testing spread across 3 days.

User Persona

User Persona

User Persona

User Persona

Understanding the needs of business owners to design a collaboration platform.

Understanding the needs of business owners to design a collaboration platform.

Interviews of small business owners

Interviews of small business owners

User Journey

User Journey

User Journey

User Journey

Understanding small business interactions

Understanding small business interactions
We mapped the journey of small business owners to understand their interactions, pain points, and opportunities for collaboration, enabling us to design solutions that cater to their specific needs.

We mapped the journey of small business owners to understand their interactions, pain points, and opportunities for collaboration, enabling us to design solutions that cater to their specific needs.

Storyboarding

Storyboarding

Storyboarding

Storyboarding

How does the user interact with our app?

How does the user interact with our app?
Storyboarding helped visualise how small businesses would engage with the platform, identifying key interactions and refining the user experience.

Storyboarding helped visualise how small businesses would engage with the platform, identifying key interactions and refining the user experience.

The Final Solution

The Final Solution

The Final Solution

The Final Solution

Building a Platform for Small Business Collaboration

Building a Platform for Small Business Collaboration
After interviews and low fidelity mockups the final mockups were prepared

After interviews and low fidelity mockups the final mockups were prepared

Usability Testing

Usability Testing

Usability Testing

Usability Testing

Feedback on testing

Feedback on testing
Inferences were drawn after testing the prototype with 5 users

Inferences were drawn after testing the prototype with 5 users

Meetup Feature

Meetup Feature
Users appreciated the meetup feature and felt it would be helpful to meet their mentors to discuss the business

Users appreciated the meetup feature and felt it would be helpful to meet their mentors to discuss the business

Interactive Feed

Interactive Feed
Really appreciated the feed where they can interact with mentors via posting questions and others can also learn from their queries

Really appreciated the feed where they can interact with mentors via posting questions and others can also learn from their queries

Multi-lingual Accessibility

Multi-lingual Accessibility
The app has the ability to reach people in diverse and remote locations, thanks to its multi-lingual support and accessibility features.

The app has the ability to reach people in diverse and remote locations, thanks to its multi-lingual support and accessibility features.

Let's Connect

Know more about me & my work

Looking forward to contributing to the next transformational experience!

Let's Connect

Know more about me & my work

Looking forward to contributing to the next transformational experience!

Let's Connect

Know more about me & my work

Looking forward to contributing to the next transformational experience!

Let's Connect

Know more about me & my work

Looking forward to contributing to the next transformational experience!
Sphere logo

I design digital, physical and phygital experiences.

© Copyright Abhishek Manraj 2024. All Rights Reserved

Twitter
Sphere logo

I design digital, physical and phygital experiences.

© Copyright Abhishek Manraj 2024. All Rights Reserved

Twitter
Sphere logo

I design digital, physical and phygital experiences.

© Copyright Abhishek Manraj 2024. All Rights Reserved

Twitter
Sphere logo

I design digital, physical and phygital experiences.

© Copyright Abhishek Manraj 2024. All Rights Reserved

Twitter