Overview
Overview
Overview
Community Building for Small Businesses
Community Building for Small Businesses
B-circle aims to build a community platform for small businesses, enabling them to communicate, collaborate, and share knowledge to drive mutual growth and success.
B-circle aims to build a community platform for small businesses, enabling them to communicate, collaborate, and share knowledge to drive mutual growth and success.




3 Days
3 Days
Design Sprint
UX Design
UX Design
Project Category
Group of 4
Cognizant HFRnD Training
Group of 4
Cognizant HFRnD Training
MY CONTRIBUTION: Need Identification; Secondary and Primary Research; Storyboarding; Visual Design; Prototyping
MY CONTRIBUTION: Need Identification; Secondary and Primary Research; Storyboarding; Visual Design; Prototyping
MY CONTRIBUTION: Need Identification; Secondary and Primary Research; Storyboarding; Visual Design; Prototyping
Defining the Design Sprint Statement
Defining the Design Sprint Statement
Who?
Small business owners who want to learn business and marketing tactics for increasing their revenue
When?
When small business owners are trying to understand market demands and grow their business.
Who?
Small business owners who want to learn business and marketing tactics for increasing their revenue
When?
When small business owners are trying to understand market demands and grow their business.
Who?
Small business owners who want to learn business and marketing tactics for increasing their revenue
Who?
Small business owners who want to learn business and marketing tactics for increasing their revenue
Who?
Small business owners who want to learn business and marketing tactics for increasing their revenue
When?
When small business owners are trying to understand market demands and grow.
When?
When small business owners are trying to understand market demands and grow.
When?
When small business owners are trying to understand market demands and grow their business.
When?
When small business owners are trying to understand market demands and grow their business.
What?
Helping small business owners who are unable to reach a wider audience due to lack of knowledge and experience
What?
Helping small business owners who are unable to reach a wider audience due to lack of knowledge
What?
Helping small business owners who are unable to reach a wider audience due to lack of knowledge and experience
What?
Helping small business owners reach a wider audience despite limited knowledge.
Why?
To sell their products/ services to the users efficiently and grow a profitable business
Why?
To sell their products/ services to the users efficiently and grow a profitable business
Why?
To sell their products/ services to the users efficiently and grow a profitable business
Why?
To sell their products/ services to the users efficiently and grow a profitable business
Opportunity Statement
Opportunity Statement
Opportunity Statement
Opportunity Statement
How might we build a community for small businesses to communicate, collaborate, leverage and share knowledge to grow their business?
How might we build a community for small businesses to communicate, collaborate, leverage and share knowledge to grow their business?
How might we build a community for small businesses to communicate, collaborate, leverage and share knowledge to grow their business?
Sprint Process Overview
Sprint Process Overview
Sprint Process Overview
Sprint Process Overview
A Step-by-Step process to Designing
A Step-by-Step process to Designing
This process outlines key steps to developing solutions for small businesses, from ideation to testing spread across 3 days.
This process outlines key steps to developing solutions for small businesses, from ideation to testing spread across 3 days.




User Persona
User Persona
User Persona
User Persona
Understanding the needs of business owners to design a collaboration platform.
Understanding the needs of business owners to design a collaboration platform.




Interviews of small business owners
Interviews of small business owners



User Journey
User Journey
User Journey
User Journey
Understanding small business interactions
Understanding small business interactions
We mapped the journey of small business owners to understand their interactions, pain points, and opportunities for collaboration, enabling us to design solutions that cater to their specific needs.
We mapped the journey of small business owners to understand their interactions, pain points, and opportunities for collaboration, enabling us to design solutions that cater to their specific needs.




Storyboarding
Storyboarding
Storyboarding
Storyboarding
How does the user interact with our app?
How does the user interact with our app?
Storyboarding helped visualise how small businesses would engage with the platform, identifying key interactions and refining the user experience.
Storyboarding helped visualise how small businesses would engage with the platform, identifying key interactions and refining the user experience.




The Final Solution
The Final Solution
The Final Solution
The Final Solution
Building a Platform for Small Business Collaboration
Building a Platform for Small Business Collaboration
After interviews and low fidelity mockups the final mockups were prepared
After interviews and low fidelity mockups the final mockups were prepared




Usability Testing
Usability Testing
Usability Testing
Usability Testing
Feedback on testing
Feedback on testing
Inferences were drawn after testing the prototype with 5 users
Inferences were drawn after testing the prototype with 5 users
Meetup Feature
Meetup Feature
Users appreciated the meetup feature and felt it would be helpful to meet their mentors to discuss the business
Users appreciated the meetup feature and felt it would be helpful to meet their mentors to discuss the business
Interactive Feed
Interactive Feed
Really appreciated the feed where they can interact with mentors via posting questions and others can also learn from their queries
Really appreciated the feed where they can interact with mentors via posting questions and others can also learn from their queries
Multi-lingual Accessibility
Multi-lingual Accessibility
The app has the ability to reach people in diverse and remote locations, thanks to its multi-lingual support and accessibility features.
The app has the ability to reach people in diverse and remote locations, thanks to its multi-lingual support and accessibility features.
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Let's Connect
Know more about me & my work
Looking forward to contributing to the next transformational experience!

Let's Connect
Know more about me & my work
Looking forward to contributing to the next transformational experience!

Let's Connect
Know more about me & my work
Looking forward to contributing to the next transformational experience!

Let's Connect